Author: AnalyticsWeek Pick

Healthcare Analytics Tips for Business Minded Doctors

Healthcare Analytics Tips for Business Minded Doctors

The promise of data is huge – enormous clinical and financial rewards, less work, quantifying patient health habits and some form of IBM’s revered Watson supercomputer in every practice. The 2012 U.S. Hospital Health Data Analytics Market report revealed that 50% of U.S. hospitals are expected to have implemented health data analytics tools by 2016, which represents an annual compound growth rate ... »

Seven ways predictive analytics can improve healthcare

Seven ways predictive analytics can improve healthcare

Everyone is a patient at some time or another, and we all want good medical care. We assume that doctors are all medical experts and that there is good research behind all their decisions. Physicians are smart, well trained and do their best to stay up to date with the latest research. But they can’t possibly commit to memory all the knowledge they need for every situation, and they probably... »

Best Practices For Building Talent In Analytics

Best Practices For Building Talent In Analytics

Companies across all industries depend more and more on analytics and insights to run their businesses profitably. But, attracting, managing and retaining talented personnel to execute on those strategies remains a challenge. This is not the case for consumer products heavyweight The Procter & Gamble Company (P&G), which has been at the top of its analytics game for 50 years now. During th... »

Look to Risk Modeling for Best Analytics Practices

Look to Risk Modeling for Best Analytics Practices

As companies look to improve their analytical competency — charting a path from analytically challenged to analytical practitioner to analytical innovator — they might consider turning to risk management modeling best-practices for guidance. That might not seem logical at first glance. What, for example, can marketing analytics professionals learn from risk management modelers? Actuall... »

Talent Analytics: Old Wine In New Bottles?

Talent Analytics: Old Wine In New Bottles?

A day does not pass without my receiving multiple emails announcing webinars, publications, and workshops focused on talent analytics. Talent analytics has become an important area in both consulting firms and corporations. Most of the discussion of analytics emphasizes how much can be gained by better talent utilization and the ability of analytics and big data to improve overall organizational p... »

Most supply chain analytics still ‘looking into rear view mirror’: Research

Most supply chain analytics still ‘looking into rear view mirror’: Research

Qlik, the visual analytics solutions provider, and Supply Chain Digest (SCDigest), the supply chain management and logistics publication, announced the findings of a global study, Leveraging Supply Chain Data for Competitive Advantage. According to the study, the majority of today’s supply chain analytics are “looking in the rearview mirror” when it comes to evaluating performance, but realize the... »

Unleashing the Power of Talent Analytics Within the Federal Government

Unleashing the Power of Talent Analytics Within the Federal Government

Analytics remains a prime but still relatively untapped tool for HR managers. How can we use this information to explore the total picture of talent acquisition and HR functions? Nearly 100 government HR and talent management professionals gathered in March 2014 to discuss how talent analytics can be leveraged to meet agency recruiting and hiring needs. They also discussed the Pathways Programs, w... »

5 Inbound Marketing Analytics Best Practices

5 Inbound Marketing Analytics Best Practices

How do know which metrics are important? What should you be tracking and how do you track it? With the amount of data now available at the click of a mouse (or trackpad), many marketers find themselves overwhelmed by information. To make your life easier, we’ve compiled this list of five inbound marketing analytics best practices. Pay attention to these key metrics, and you’ll be able to adjust yo... »

Customer analytics for the CMO

Customer analytics for the CMO

Modern CMOs must straddle meeting and exceeding customer expectations with driving greater revenue attributable to marketing campaigns. This document highlights the role customer analytics plays in helping CMOs accomplish this goal. Note: This article originally appeared in Aberdeen Group. Click for link here. »

App UX analytics: success relies on going beyond the numbers

App UX analytics: success relies on going beyond the numbers

Professionals from all mobile disciplines have pondered the need for a better way to get the most out of their app development efforts. This applies to mobile product managers, UX and UI designers, app marketers, onboarding experts and conversion mavens of all colors and stripes. Mobile professionals have relied on traditional mobile app analytics, which primarily focuses on key metrics, such as n... »

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